Amazon India | Finance Manager, Prime Video APAC

Responsibilities

• We are looking for a Finance Manager to serve as the finance business partner to Prime Video Marketing across the APAC region, working alongside the APAC Marketing Director (based in Mumbai).
• This is first and foremost a strategic business partnering role: you will shape investment decisions, drive allocation rigor, and own the measurement that connects marketing spend to customer and business outcomes.
• You will also partner closely with Worldwide Prime Video Marketing Finance and the Worldwide Marketing team to align on approach and ensure regional plans and learnings connect to the global picture.
• This role sits within APAC Prime Video Finance, part of Prime Video International Finance.
• Strategic business partnering: The trusted finance partner to the APAC Marketing Director and marketing leaders, bringing financial framing and a clear "so what" to decisions across the region.
• Measurement and ROI: Own the financial view of marketing effectiveness and return, standardizing metrics (ROAS, cost per incremental outcome, incrementality) to shift spend toward the highest return.
• Marketing efficiency: Help the business do more with each dollar and reduce the cost of getting marketing to market.
• Planning: Support OP1/OP2 and long-range planning, coordinating inputs and co-authoring leadership narratives.
• Enabling AI-driven outcomes: The business builds the AI; Finance ensures the intended outcomes and savings land, and is AI-savvy enough to build the dashboards the business needs.
• Vendor and agency economics: Evaluate fees and vendor selection and quantify build-vs-buy trade-offs.
• Worldwide partnership: Align methodology with WW PV Marketing Finance and Marketing and connect regional plans to the global view.
• Reporting: Consolidate APAC inputs into a single view; lead close and variance analysis.
• Process improvement: Drive automation across consolidation and reporting.
• You partner with marketing leaders across APAC to pressure-test investment decisions, reallocating toward the outcomes and markets where each dollar works hardest.
• You surface insights on efficiency, incrementality, and return, and bring a crisp point of view to management.
• You build and maintain the dashboards and views — increasingly using AI-enabled tooling — that give the business timely visibility into marketing performance and efficiency.
• You work with vendor, agency, and automation stakeholders to sharpen the economics of how marketing is produced and delivered.
• You act as the connective tissue between APAC marketing teams, Worldwide Marketing Finance, and regional finance — ensuring marketing financials are accurate, consistent, and clearly communicated.
• Getting there depends on making sharper investment choices — concentrating spend behind the biggest opportunities, rebalancing toward high-growth markets, building scalable channels, and reinvesting automation-driven savings into working media.

Qualifications

• Bachelor's degree in finance, accounting, business, economics, or a related analytical field (e.g., engineering, math, computer science), or Master's degree (MBA or related discipline).
• Experience applying key financial performance indicators (KPIs) to analyses, or experience in building financial and operational reports/data sets that inform business decision-making.
• Experience delivering forecasting, budgeting, variance analysis, and data interpretation of results.
• Experience communicating results to senior leadership, or experience in commercial finance business partnering or FP&A (at a multinational organisation), including influencing senior business partners and challenging assumptions.
• Experience analyzing data quantitatively and using customer research, data and metrics to back up assumptions, identifying opportunities, and assessing the efficacy of marketing programs.
• Experience in similar environments, or experience working with and managing third party vendors.

Amazon India

Amazon.com, Inc. was founded by Jeff Bezos in 1994 as an online bookshop and is today one of the world's largest companies, spanning online retail, cloud computing through Amazon Web Services (AWS), digital media, devices and advertising. It is headquartered in Seattle and listed on the Nasdaq stock exchange. Amazon launched its Indian marketplace, Amazon.in, in 2013, and its businesses in India now include the marketplace, Amazon Pay, Amazon Business, Prime Video and AWS, which runs two Indian cloud regions — Mumbai (2016) and Hyderabad (2022). Its Hyderabad campus, opened in 2019, was at the time Amazon's largest campus building anywhere in the world.

Beyond serving Indian customers, Amazon's India offices handle a significant share of the company's global finance work: finance operations (accounts payable, receivables and payments), controllership and accounting, worldwide direct and indirect tax reporting, financial planning and business finance for its retail, AWS and payments businesses, and audit, risk and compliance programmes. These roles suit CA, CMA, CPA, ACCA and MBA (Finance) profiles as well as B.Com and M.Com graduates.

• Industry: E-commerce, cloud computing (AWS), digital payments and logistics
• Headquarters: Seattle, Washington, USA (parent: Amazon.com, Inc.); India operations based in Bengaluru
• In India: Corporate offices in Bengaluru, Hyderabad, Chennai, Gurugram, Mumbai and Pune, with fulfilment and delivery centres across India