Genpact | Manager - Creative 4C

Responsibilities

• Develop and implement content strategies and editorial calendars aligned with business objectives.
• Manage the creation, editing, and publishing of digital content across multiple platforms.
• Ensure consistency, quality, and adherence to brand voice across all content assets.
• Analyze content performance and user engagement metrics to optimize strategies and outcomes.
• Collaborate with cross-functional teams to ensure content aligns with marketing and branding initiatives.
• Recommend improvements to content processes and workflows to enhance efficiency and effectiveness.

Genpact

Genpact is a global professional services and technology firm known for running and transforming business processes for large companies. It began in 1997 in Gurugram as a business unit of General Electric and became an independent company in 2005.

Finance and accounting is one of Genpact's core practices. The firm regularly hires CAs, CMAs and commerce graduates for record-to-report, order-to-cash, procure-to-pay, FP&A, and risk and controls roles.

• Industry: Professional services and business process management
• Headquarters: New York, USA
• In India: Major centres in Gurugram, Hyderabad, Bengaluru, Kolkata, Noida and other cities